Managing Content So It's Fresh and Findable

Last updated:
May 20, 2022
Authored By:
APQC

Content overload, chaotic repositories, and search frustration—combined with the promise of new technology to tackle these problems—are motivating many organizations to rethink their approach to content management.  

This research reveals the latest best practices for managing enterprise content, with a focus on high-value content of critical importance to organizations. The research looks at how organizations formulate their content strategies, bring people together to oversee and execute those strategies, and steer the content lifecycle. Special attention is paid to keeping content fresh and optimizing search and discovery across channels.