Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Annual percentage change in retail customer purchase frequency
This measure calculates annual percentage change in retail customer purchase frequency. Customer purchase frequency is defined as the number of times a customer has made a…
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Number of unique visits to the retail website per $1 billion revenue
This measure calculates number of unique visits to the retail website per $1 billion revenue. This Process Efficiency measure is intended to help companies minimize waste and…
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Average time in minutes a user spends on the retail website
This measure calculates average time in minutes a user spends on the retail website. This Cycle Time measure is intended to help companies analyze this duration related to…
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Retail website bounce rate
This measure calculates average percentage of visitors to the business entity website who navigate away from the site after viewing only one page. This Process Efficiency…
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Retail shopping cart abandonment rate
This measure calculates shopping cart abandonment for the business entity website. Shopping cart abandonment rate is calculated as follows: 100% - [Completed transactions as…
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Click through rate for the retail website
This measure calculates the percentage of online users who click a specific link after viewing it on the website. It is calculated as the total number of clicks of a specific…
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Gross margin return on investment (GMROI)
This measure calculates gross margin return on investment (GMROI), by dividing business entity gross margin by its average cost of inventory. This Process Efficiency measure…
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Average gross profitability for brick-and-mortar retail stores
This measure calculates store profitability (calculate as gross profit as a percentage of revenue) for the physical retail store. This Process Efficiency measure is intended…
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Like for Like (LFL) brick-and-mortar retail sales growth
This measure calculates Like for Like (LFL) retail sales growth for retail stores. Like for Like (LFL) retail sales growth refers to the growth in sales as recorded by the…
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Average annual in-store sales per square foot of brick-and-mortar retail selling space
This measure calculates average in-store sales per square foot of selling space. This Process Efficiency measure is intended to help companies minimize waste and refine…
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Customer sales promotions as a percentage of sales revenue
This measure calculates average spend on customer sales promotions as percentage of retail sales. This Supplemental Information measure is intended to help companies evaluate…
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Return on investment for retail marketing/sales campaigns
This measure calculates return on investment for retail marketing/sales campaigns. This Process Efficiency measure is intended to help companies minimize waste and refine…
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Markdowns as a percentage of retail sales
This measure calculates markdowns as a percentage of retail sales. Markdown is the difference between the original retail price and the actual selling price. This…
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Average time in weeks to develop and launch a new marketing campaign (from ideation to the delivery of an offer/message to a customer/prospect)
This is the average time in weeks that it takes a business entity to develop and launch a new marketing campaign, from developing the idea through preparing and delivering…
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Personnel cost to perform the process "evaluate and manage financial performance" per process FTE
This measure calculates personnel cost per process full-time equivalent (FTE) employee to perform the process "evaluate and manage financial performance," which involves…