Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Retail website bounce rate
This measure calculates average percentage of visitors to the business entity website who navigate away from the site after viewing only one page. This Process Efficiency…
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Retail shopping cart abandonment rate
This measure calculates shopping cart abandonment for the business entity website. Shopping cart abandonment rate is calculated as follows: 100% - [Completed transactions as…
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Click through rate for the retail website
This measure calculates the percentage of online users who click a specific link after viewing it on the website. It is calculated as the total number of clicks of a specific…
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Markdowns as a percentage of retail sales
This measure calculates markdowns as a percentage of retail sales. Markdown is the difference between the original retail price and the actual selling price. This…
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Customer sales promotions as a percentage of sales revenue
This measure calculates average spend on customer sales promotions as percentage of retail sales. This Supplemental Information measure is intended to help companies evaluate…
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Return on investment for retail marketing/sales campaigns
This measure calculates return on investment for retail marketing/sales campaigns. This Process Efficiency measure is intended to help companies minimize waste and refine…
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Number of business entity employees per FTE that performs the process group "develop and counsel employees"
This measure calculates the number of business entity employees per full-time equivalent (FTE) employee that performs the process group "develop and counsel employees," which…
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Number of business entity employees per FTE in learning administration
This measure calculates the number of business entity employees per full-time equivalent (FTE) employee in learning administration, which handles scheduling courses,…
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Average time in weeks to develop and launch a new marketing campaign (from ideation to the delivery of an offer/message to a customer/prospect)
This is the average time in weeks that it takes a business entity to develop and launch a new marketing campaign, from developing the idea through preparing and delivering…
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Percentage of "develop and counsel employees" inquiries received via channels other than e-mail, phone, and face-to-face
This measure calculates the percentage of inquiries received via channels other than e-mail, phone, and face-to-face for the process "develop and counsel employees," which…
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Percentage of "develop and counsel employees" inquiries received via e-mail
This measure calculates the percentage of inquiries received via e-mail for the process "develop and counsel employees," which consists of learning strategy, employee…
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Percentage of "develop and counsel employees" inquiries received via face-to-face
This measure calculates the percentage of inquiries received via face-to-face for the process "develop and counsel employees," which consists of learning strategy, employee…
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Percentage of "develop and counsel employees" inquiries received via phone
This measure calculates the percentage of inquiries received via phone for the process "develop and counsel employees," which consists of learning strategy, employee…
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Number of FTEs that perform learning administration activities per $1 billion revenue
This measure calculates the number of full-time equivalent employees (FTEs) per $1 billion revenue that schedule courses, coordinate course attendance, print and/or…
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Measure Spotlights|
Number of FTEs that perform the processes "manage employee orientation and deployment," "manage employee performance," and "manage employee relations" per $1 billion revenue
This measure calculates the number of full-time equivalent employees (FTEs) per $1 billion revenue that perform the processes "manage employee orientation and deployment," …