Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Percentage of total annual marketing budget allocated to digital marketing - virtual events (e.g., webinars)
This measure calculates the percentage of total annual marketing budget allocated to digital marketing - virtual events (e.g., webinars). It is part of a set of Supplemental…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to digital marketing - mobile marketing other than apps (e.g., text/multimedia messages)
This measure calculates the percentage of total annual marketing budget allocated to digital marketing - mobile marketing other than apps (e.g., text/multimedia messages). It…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to digital marketing - email marketing
This measure calculates the percentage of total annual marketing budget allocated to digital marketing - email marketing. It is part of a set of Supplemental Information…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to digital marketing - social media engagement
This measure calculates the percentage of total annual marketing budget allocated to digital marketing - social media engagement. It is part of a set of Supplemental…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to digital marketing - other
This measure calculates the percentage of total annual marketing budget allocated to digital marketing – other (i.e. other than digital content creation, email marketing,…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to non-digital content creation
This measure calculates the percentage of annual marketing budget allocated to non-digital content creation. It is part of a set of Supplemental Information measures that…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to physical events (e.g., trade shows)
This measure calculates the percentage of total annual marketing budget allocated to physical events (e.g., trade shows). It is part of a set of Supplemental Information…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to traditional media advertising and sponsorships - print media
This measure calculates the percentage of total annual marketing budget allocated to traditional media advertising and sponsorships - print media. It is part of a set of…
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Measure Spotlights|
Percentage of active customers who are repeat customers
This measure calculates the percentage of active customers who are repeat customers. A customer is considered active if they have purchased a business entity's product at…
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Measure Spotlights|
Expedited costs as a percentage of total cost of the logistics process group "manage logistics and warehousing"
This measure calculates the percentage of total cost of the "manage logistics and warehousing" process group that comes from expedited costs. Expedited costs refer to costs…
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Measure Spotlights|
Warehouse slot utilization
This measure calculates a warehouse's slot utilization (number of slots filled out of total number of slots in a warehouse). It is part of a set of Process Efficiency…
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This measure calculates the number of full-time equivalent employees (FTEs) who perform the process "define logistics strategy"—in which they translate customer service…
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Measure Spotlights|
Cost of damaged product as a percentage of sales
This measure calculates the cost of damaged product as a percentage of sales by dividing total damaged value by total sales value. Appropriate values are in the range of 0 to…
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This measure calculates the number of full-time equivalent employees (FTEs) who perform the process "operate outbound transportation"—in which they prepare goods for delivery…
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This measure calculates the number of full-time equivalent employees (FTEs) who perform the process "operate warehousing"—in which they receive, inspect, and store incoming…