Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Percentage of total annual marketing budget that is not related to personnel (compensation and benefits)
This measure calculates the percentage of total annual marketing budget that is not related to personnel (e.g., compensation and benefits). It is part of a set of…
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Measure Spotlights|
Number of unique places available for users to search for information inside the organization
This measure calculates number of unique places available for users to search for information inside the organization. This Supplemental Information measure is intended to…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to digital marketing - mobile app design, management, and optimization
This measure calculates the percentage of total annual marketing budget allocated to digital marketing - mobile app design, management, and optimization. It is part of a set…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to digital marketing - search engine optimization (seo) and paid search / pay per click (ppc)
This measure calculates the percentage of total annual marketing budget allocated to digital marketing - search engine optimization (SEO) and paid search/pay-per-click (PPC)…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to digital marketing - online advertising (banners, pop-up ads, ads on external websites)
This measure calculates the percentage of total annual marketing budget allocated to digital marketing - online advertising (e.g., banners, pop-up ads, ads on external…
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Measure Spotlights|
Percentage of KM applications, platforms, or technologies hosted on-premises
This measure calculates the percentage of knowledge management (KM) applications, platforms, or technologies hosted on-premises. KM is the function responsible for organizing…
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Measure Spotlights|
Percentage of funding for KM applications, platforms, or technologies from the IT group/function
This measure calculates the percentage of funding for knowledge management (KM) applications, platforms, or technologies that comes from the IT group/function. KM is the…
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Measure Spotlights|
Percentage of funding for KM applications, platforms, or technologies from one or more business units/functions whose employees are end-users of the application/platform
This measure calculates the percentage of funding for knowledge management (KM) applications, platforms, or technologies that comes from one or more business units/functions…
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Measure Spotlights|
Percentage of business entity employees that participate in approaches and activities included in KM program, initiative, or service
This measure calculates the percentage of business entity employees that participate in approaches and activities included in the knowledge management (KM) program,…
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Measure Spotlights|
Number of business entity employees per FTE that directly supports the business entity's knowledge management program
This measure calculates the number of business entity employees per full-time equivalent (FTE) employee that directly supports the business entity's knowledge management (KM)…
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Measure Spotlights|
Total number of direct marketing campaigns executed
This measure calculates total number of direct marketing campaigns executed. This Supplemental Information measure is intended to help companies evaluate additional variables…
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Measure Spotlights|
Average cycle time to develop a direct marketing campaign
This measure calculates average cycle time in days to develop a direct marketing campaign. This Cycle Time measure is intended to help companies analyze this duration related…
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Measure Spotlights|
Total annual cost incurred to execute direct marketing campaigns as a percentage of revenue generated by direct marketing campaigns
This measure calculates total annual cost incurred to execute direct marketing campaigns as a percentage of revenue generated by direct marketing campaigns. This Cost…
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Measure Spotlights|
Percentage of funding for KM applications, platforms, or technologies from another source or group
This measure calculates the percentage of funding for knowledge management (KM) applications, platforms, or technologies that comes from another source or group. KM is the…
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Measure Spotlights|
Percentage of total annual marketing budget allocated to allocated overhead
This measure calculates the percentage of total annual marketing budget allocated to "allocated overhead." The marketing budget includes, among other things, IT costs…