Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Revenue growth from three reporting periods prior
This measure calculates revenue growth over the past three reporting periods. It is part of a set of Supplemental Information measures that help companies evaluate additional…
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Measure Spotlights|
Percentage of total annual revenue that is generated from up-sell/cross-selling services associated with product purchases
This measure calculates the percent of total annual revenue that comes from up-selling or cross-selling services. Up-selling is a sales technique that involves offering…
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Measure Spotlights|
Budget for marketing as a percentage of revenue
This measure calculates the budget for marketing as a percentage of revenue for the reporting period. The budget for marketing is the amount an organization predicts it will…
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Measure Spotlights|
Budget for sales as a percentage of revenue
This measure calculates the total annual budget for sales as a percentage of revenue. The budget for sales is the amount an organization predicts it will expend to operate…
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Measure Spotlights|
Marketing budget per marketing FTE
This measure calculates the marketing budget per marketing full-time equivalent (FTE) employee. The budget for marketing is the amount an organization predicts it will expend…
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Measure Spotlights|
Marketing FTEs as a percentage of total business entity FTEs
This measure calculates the percentage of total business entity full-time equivalent employees (FTEs) that work on marketing (including trade activities, if applicable). It…
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Measure Spotlights|
Sales FTEs as a percentage of total business entity FTEs
This measure calculates the percentage of business entity full-time equivalent employees (FTEs) that are sales FTEs. Sales FTEs focus on selling products/services and setting…
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Measure Spotlights|
Sales budget per sales FTE
This measure calculates the budget for sales per sales full-time equivalent (FTE). Sales FTEs focus on selling products/services and setting customer expectations. This…
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Measure Spotlights|
Number of marketing FTEs per $1 billion revenue
This measure calculates the number of full-time equivalent employees (FTEs) for marketing (including trade spending if applicable), per $1 billion revenue. It is part of a…
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Measure Spotlights|
Business entity revenue per sales FTE
This measure calculates business entity revenue per sales FTE (full time equivalent). (Sales FTEs should exclude marketing and trade activities.) This Supplemental…
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Measure Spotlights|
Budget for sales & marketing as a percentage of revenue
This measure calculates the combined budgets for sales and marketing (including trade spending, if applicable) as a percentage of revenue for the reporting period. The budget…
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Measure Spotlights|
Number of sales & marketing FTEs as a percentage of total business entity FTEs
This measure calculates the percentage of business entity full-time equivalent employees (FTEs) that perform sales and marketing marketing (including trade activities, if…
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Measure Spotlights|
Number of sales & marketing FTEs per $1 billion revenue
This measure calculates the number of full-time equivalent employees (FTEs) for sales and marketing (including trade activities, if applicable), per $1 billion revenue. It is…
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Measure Spotlights|
Number of sales FTEs per $1 billion revenue
This measure calculates the number of full-time equivalent employees (FTEs) for sales (exclude marketing and trade activities), per $1 billion revenue. It is part of a set of…
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Measure Spotlights|
Total cost to perform the process "develop sourcing strategies" per $1,000 purchases
This measure calculates the total cost per $1,000 purchases to perform the "develop sourcing strategies" process, which involves clarifying purchasing requirements, matching…