Sales Key Benchmarks

These sales key benchmarks prepared using data from APQC’s Open Standards Benchmarking® in Sales and Marketing and APQC’s Benchmarks on Demand portal, highlight sales key performance indicators (KPI) benchmarks for organizations across industries.
To see key benchmarks related to customer service, see the collection Customer Service Key Benchmarks, and to see key benchmarks related to marketing, see the collection Marketing Key Benchmarks.
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