Sales Strategy Practices Reports

APQC conducts research on sales business practices to help organizations assess the performance of their own processes and functions compared to their peers. This survey-based research gathers quantitative data as well as information on practices or performance drivers. 

This collection of research provides cross-industry and industry-specific content summarizing key practices and drivers in sales strategy including meeting quotas, turnover, cycle time, forecasting, and FTE and budget information.

An overview of the metric benchmarks can be found in the Sales Key Benchmarks collection.