Sales Key Benchmarks: Industrial Products Industry

Published On:
June 18, 2024
Authored By:
APQC
Members-Only Content:

Gain insight into the efficiency and effectiveness of your organization’s processes by benchmarking common business activities. The category “Market and Sell Products and Services” includes process groups such as developing sales strategies and plans, (Hierarchy ID: 3.0 in APQC’s Process Classification Framework®).

Prepared using data from APQC’s Open Standards Benchmarking® in Sales and Marketing and APQC’s Benchmarks on Demand portal, this article highlights key performance indicators (KPI) benchmarks for organizations in the industrial products industry. Organizations can use this information to benchmark and continuously improve their sales processes. 

To see key benchmarks related to customer service, see the collection Customer Service Key Benchmarks, and to see key benchmarks related to marketing, see the collection Marketing Key Benchmarks.