Benchmarking with a Purpose

Benchmarking plays an important role in organizational decision making and transformation. Its foundational elements revolve around setting organizations up for performance management and improvements. Whether it’s applied to managing performance, setting budgets, or identifying innovations, benchmarking has a multitude of benefits, ranging from better productivity to customer satisfaction.

This article discusses the findings from a recent benchmarking survey and reports the top purposes and benefits of benchmarking for organizations.