Content Management: Lessons from the Front


Your content management problems are most likely a business problem, not a technology one. For years, organizations have thrown tech solutions at content management—with dubious results. Good content management requires good systems, but technology issues often mask more fundamental gaps around poorly designed content strategy, insufficient enabling processes, unclear ownership, inconsistency across business areas, and lack of long-term planning.

Join us to hear APQC Executive Director Cindy Hubert and Senior Advisor Darcy Lemons share insights and experiences from their work “in the trenches” of content management projects. Hubert and Lemons will walk through some of the most common barriers to content management success and share proven practices to overcome them.  

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