Winning at Content Management in the Era of AI
Enterprise content management systems that provide employees with timely, useful information can enhance productivity, quality, collaboration, and job satisfaction. Optimization of content management reaps significant returns, making it one of the cornerstones of knowledge management practice. The advent of artificial intelligence (AI) and generative AI, however, has increased the challenge of content management.
This article summarizes a recent APQC webinar that discussed research findings and best practices regarding content management strategy, AI-enabled solutions, and challenges related to knowledge management.
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