Deliver Tailored KM Communications to Employees and Leaders

Published On:
April 24, 2019
Authored By:
APQC
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Messages are more likely to get through to the target audience when they speak to each group’s unique needs and circumstances. In this article, you will learn how best-practice KM programs use audience segmentation and targeted marketing to make different subsets of employees aware of KM and how it can help them.