Big Thinkers, Big Ideas: Charles Duhigg

APQC CEO Carla O’Dell talked with Charles Duhigg as part of the “Big Thinkers, Big Ideas” interview series. Duhigg is a Pulitzer Prize winning reporter at the New York Times and a bestselling author of “The Power of Habit, Why We Do What We Do in Life and Business,” which APQC’s Advanced Working Group picked as their book selection in 2013.

His new book is “Smarter, Faster, Better: The Secrets of Being Productive in Life and Business,” and O’Dell spoke with Duhigg to find out more about the new book, which details what the most productive people do differently than everyone else without having to make enormous sacrifices, and offers tools and techniques that all of us can apply immediately to our lives to boost our productivity.