2025 KM Priorities, Trends, and Challenges

Published On:
March 31, 2025
Authored By:
APQC
Members-Only Content:

Artificial intelligence (AI) has been the leading headline in recent years across all functions of the enterprise, and knowledge management is no exception. APQC’s 2025 KM Priorities and Trends survey revealed that technological advances are impacting organizations in both predictable and unexpected ways, providing KM practitioners a historic opportunity to be a central part of the AI story. 

In February 2025, APQC’s Lynda Braksiek (KM Principal Research Lead) and Cindy Hubert (KM Fellow) hosted a webinar to discuss the research and gain deeper insight from attendees into what practitioners were seeing in their organization. This report summarizes key findings including:

  • Priorities and trends KM is facing within the organization and external environment
  • Current areas of focus, opportunities, and challenges
  • Future outlook for technology, skills, and the role of KM

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