Attracting Talent: Current Trends and Solutions

Talent acquisition and retention, perennially important considerations for executives and boards, are closely tied to employer branding and the candidate experience. To attract top talent, companies must stand out, through their brands, values, benefits, and interactions with prospective employees.

This article examines trends in companies’ efforts to attract talent, including employer branding, the candidate experience, recruitment marketing and pay transparency, and emerging technologies and tools that are driving innovation across all these areas.