This measure calculates the average cost of sales orders received through traditional channels, which include face-to-face, phone calls, postal mail, and facsimiles. It is part of a set of Cost Effectiveness measures that help companies understand all cost expenditures related to the process "manage sales orders."
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Average cost per sales order received through traditional channels
Cost effectiveness measures are those in which two related variables, one of which is the cost and one of which is the related outcome related to the expenditure are used to determine a particular metric value.