Balancing Customer and Enterprise Needs

Published On:
October 06, 2011
Authored By:
APQC
Members-Only Content:

Contact centers have the ability to collect massive amounts of customer information. Best-practice organizations differentiate themselves from average organizations by consistently using this information to inform both customer relationships and other processes throughout the enterprise. Learn how leaders in customer service, like Cisco-Linksys, leverage customer intelligence for a broad range of business processes.