Sponsored Research

The APQC sponsored research program is a unique opportunity for our professional services firms, associations, and technology providers to participate in APQC research. This program allows you to gain unparalleled access to this learning and APQC’s data, research, and audience.

Browse each individual opportunity below, or click here to take a look at all of them.


  • Build brand awareness – your organization’s name and logo will be used in all promotions around the study and the final report showcased in our Knowledge Base which has almost 200,00 registered professionals
  • Develop thought leadership – use the raw data, case studies, and final report to position yourself as a resource in the marketplace and create content geared specifically for your clients
  • Access intellectual property – attend site visits, access data collection tools, and case studies at a level no other professional services firm, association, or technology provider can access
  • Build relationships – connect and network with potential clients in an intimate setting to build deeper, more meaningful contacts


  • Speaking opportunities – Present on an APQC hosted webinar at the conclusion of the project
  • Co-branded content – For each project, a minimum of one primary research paper or report, 3 to 5 other content items, which could include case studies, benchmarks, infographics, tools and templates. All research completed, as well as recordings from the webinars can be used as part of the unlimited perpetual royalty-free license to re-use this information
  • Advertising and promotion – Your organization’s logo, web site link, and profile will be used as we promote the study to our audience


If any of these topics interest you, or if you have an idea for a different topic, please contact Cathy Hill. The sponsorship deliverables include co-branded research, keynote at an APQC hosted webinar and a full marketing promotion campaign to provide you a unique opportunity to brand with the APQC audience.  Take advantage of the chance to showcase your professional services firm as a thought leader on any of these below topics: