How do you involve and engage people in a decentralized company where its members have no formal obligation for knowledge sharing? To coordinate and transfer the knowledge generated in different environments, Odebrecht established a knowledge network in 1992. Since then, the network has worked to keep up with technological advances, market demands, and the needs of its members. In the process, Odebrecht has fostered a knowledge-sharing culture that ensures that all generated knowledge can be a source for learning. Dividing this topic into three main areas—recording, disseminating, and reusing--Diego Fernandes of Odebrecht decribed strategies to overcome this challenge, as well as Odebrecht’s 24 years of experience in KM, with 10 KM initiatives, as culture changed from face-to-face to online interactions.
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