Although an undeniably useful measure, the total cost of quality only focuses on one aspect of quality, costs: preventive, appraisal, internal failure, and external failures. And costs alone are not enough to track and manage the effectiveness of your quality management efforts. Luckily, most organizations understand the need for a wide array of quality measures. Based on 2016 research with ASQ, organizations use multiple quality measures, ranging from traditional scrap and rework to customer satisfaction. This article presents key quality benchmarks from the automotive industry.