Content Types: What's the Focus at Best-practice Firms?

Published On:
March 9, 2015
Authored By:
APQC
Member Only Content:
Download

The participating organizations in APQC's Connecting People to Content study leverage a variety of content types to meet consumer needs. However, in terms of the content firms focus on most, APQC noticed certain differences between the organizations identified in the study as "best practice" and the organizations that sponsored the research.