Artificial Intelligence in Marketing

Last updated:
June 18, 2021
Authored By:
APQC
 
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In June of 2020, APQC conducted a survey to explore the use of AI for marketing. This collection explores trends in AI and its applications in the marketing function across industries.

Specifically looking at: ​

  • Applying AI in marketing​

  • Impact on marketing KPIs​

  • AI and marketing employees​

Type:
Collections
Topics:
Sales and Marketing, Marketing

Included in this Collection