Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Percentage of revenue attributed to customers who made first purchase of the brand
This measure calculates the percentage of revenue in the last year that is attributed to customers who made their first purchase of the brand in the same year. It is part of…
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Measure Spotlights|
Percentage of total annual marketing spending spent on business entity's website
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to a business entity's website …
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Measure Spotlights|
Percentage of total annual marketing spending spent on social media
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to social media (i.e…
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Measure Spotlights|
Percentage of total annual marketing spending spent on mobile applications
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to mobile applications. It is…
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Measure Spotlights|
Percentage of total annual marketing spending spent on traditional face-to-face contacts
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to traditional face-to-face…
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Measure Spotlights|
Percentage of total annual marketing spending spent on search engine marketing
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to search engine marketing. It is…
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Measure Spotlights|
Percentage of total annual marketing spending spent on other channels
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to other channels (i.e. other…
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Measure Spotlights|
Percentage of total annual marketing spending spent on indirect marketing
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to indirect marketing (e.g.,…
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Total cost to perform the process group "manage business resiliency and risk", including depreciation/amortization, per process FTE
This measure calculates total cost, including depreciation/amortization, per process full time equivalent (FTE) to perform the process group "manage business resiliency and…
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Measure Spotlights|
Percentage of IT budget, including depreciation/amortization, allocated to the process group "manage business resiliency and risk"
This measure calculates IT budget allocated to the process group "manage business resiliency and risk" as a percentage of total IT budget, including depreciation/amortization…
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Measure Spotlights|
Percentage of total IT cost, including depreciation/amortization, allocated to process group "manage business resiliency and risk"
This measure calculates total cost to perform the process group "manage business resiliency and risk" as a percentage of total IT cost, including depreciation/amortization…
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Measure Spotlights|
Personnel cost to perform the process group "manage business resiliency and risk", including depreciation/amortization, per $1,000 revenue
This measure calculates cost related to personnel cost, including depreciation/amortization, to perform the process group "manage business resiliency and risk" per $1,000…
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Measure Spotlights|
Systems cost to perform the process group "manage business resiliency and risk", including depreciation/amortization, per $100,000 revenue
This measure calculates systems cost, including depreciation/amortization, to perform the process group "manage business resiliency and risk" per $100,000 business entity…
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Measure Spotlights|
Time in weeks to complete projects that address an identified business exposure or opportunity (less than 20 percent of total annual revenue)
This measure calculates the average time in weeks taken by your business entity to complete projects (worth less than 20 percentage of total annual revenue) that address an…
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Measure Spotlights|
Time in weeks to complete projects that address an identified business exposure or opportunity (between 20 and 40 percent of total annual revenue)
This measure calculates the average time in weeks taken by your business entity to complete projects (worth between 20 and 40 percent of total annual revenue) that address an…