Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Percentage of revenue attributed to customers who made first purchase of the brand
This measure calculates the percentage of revenue in the last year that is attributed to customers who made their first purchase of the brand in the same year. It is part of…
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Measure Spotlights|
Percentage of total annual marketing spending spent on business entity's website
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to a business entity's website …
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Measure Spotlights|
Percentage of total annual marketing spending spent on social media
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to social media (i.e…
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Measure Spotlights|
Percentage of total annual marketing spending spent on mobile applications
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to mobile applications. It is…
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Measure Spotlights|
Percentage of total annual marketing spending spent on traditional face-to-face contacts
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to traditional face-to-face…
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Measure Spotlights|
Percentage of total annual marketing spending spent on search engine marketing
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to search engine marketing. It is…
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Measure Spotlights|
Percentage of total annual marketing spending spent on other channels
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to other channels (i.e. other…
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Measure Spotlights|
Percentage of total annual marketing spending spent on indirect marketing
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to indirect marketing (e.g.,…
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Total cost to perform the process group "manage business resiliency and risk", including depreciation/amortization, per process FTE
This measure calculates total cost, including depreciation/amortization, per process full time equivalent (FTE) to perform the process group "manage business resiliency and…
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Measure Spotlights|
Selling, general, and administrative (SGA) costs per business entity employee
This measure calculates selling, general, and administrative (SG&A) costs per business entity employee. Selling, General, and Administrative (SG&A) Costs refers to the…
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Measure Spotlights|
Level of FTE experience in years for the process group "manage business resiliency and risk"
This measure calculates the average level of experience, measured in years, for full-time equivalent employees (FTEs) who perform the process group "manage business…
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Measure Spotlights|
Number of IT FTEs that perform the process group "manage business resiliency and risk" per $1 billion revenue
This measure calculates the number of IT full-time equivalent employees (FTEs) per $1 billion revenue that perform the process group "manage business resiliency and risk."…
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Measure Spotlights|
Other cost to perform the process group "manage business resiliency and risk", including depreciation/amortization, per $100,000 revenue
This measure calculates costs other than personnel, systems, overhead, and outsourced to perform the process group "manage business resiliency and risk" per $100,000 revenue…
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Measure Spotlights|
Outsourced cost to perform the process group "manage business resiliency and risk", including depreciation/amortization, per $100,000 revenue
This measure calculates outsourced cost including depreciation/amortization to perform the process group "manage business resiliency and risk", per $100,000 business entity…
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Measure Spotlights|
Overhead cost to perform the process group "manage business resiliency and risk", including depreciation/amortization, per $100,000 revenue
This measure calculates overhead cost (direct and/or allocated to the site) including depreciation/amortization to perform the process group "manage business resiliency and…