Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Percentage of revenue attributed to customers who made first purchase of the brand
This measure calculates the percentage of revenue in the last year that is attributed to customers who made their first purchase of the brand in the same year. It is part of…
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Measure Spotlights|
Business entity revenue per business entity employee
This measure calculates revenue per employee for the current reporting period. It is a Staff Productivity measure that helps companies assess the efficiency of their staff…
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Measure Spotlights|
Business entity revenue per business entity FTE
This measure calculates business entity revenue per business entity full-time equivalent employee (FTE). This Staff Productivity measure is intended to help companies assess…
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Measure Spotlights|
Percentage of total annual marketing spending spent on business entity's website
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to a business entity's website …
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Measure Spotlights|
Percentage of total annual marketing spending spent on social media
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to social media (i.e…
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Measure Spotlights|
Percentage of total annual marketing spending spent on mobile applications
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to mobile applications. It is…
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Measure Spotlights|
Percentage of total annual marketing spending spent on traditional face-to-face contacts
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to traditional face-to-face…
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Measure Spotlights|
Percentage of total annual marketing spending spent on search engine marketing
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to search engine marketing. It is…
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Measure Spotlights|
Percentage of total annual marketing spending spent on other channels
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to other channels (i.e. other…
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Measure Spotlights|
Percentage of total annual marketing spending spent on indirect marketing
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to indirect marketing (e.g.,…
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Measure Spotlights|
Percentage of employees with compensations affected by profit
This measure calculates percentage of employees with compensation affected by profit. It is part of a set of Supplemental Information measures that help companies evaluate…
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Measure Spotlights|
Cycle time in days to perform financial evaluation of new customers
This measure calculates the number of calendar days (including weekends) it takes to assess an investment for its profitability using cash flow methods or equivalent analysis…
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Measure Spotlights|
Cycle time in days to perform financial evaluation of new markets
This measure calculates the number of calendar days (including weekends) it takes to assess an investment for its profitability using cash flow methods or equivalent analysis…
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Measure Spotlights|
Cycle time in days to perform financial evaluation of new products
This measure calculates the number of calendar days (including weekends) it takes to assess an investment for its profitability using cash flow methods or equivalent analysis…
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Measure Spotlights|
Percentage of employees with compensations affected by budget versus actual variances
This measure calculates the percentage of employees with compensation affected by budget versus actual variances. It is part of a set of Supplemental Information measures…