Resource Library
APQC’s Resource Library is your source for timely and topical information to help you meet your most complex business process and knowledge management challenges. Explore our ever-growing collection of more than 5000 research-based best practices, benchmarks and metrics, case studies, and other valuable APQC content.
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Measure Spotlights|
Percentage of revenue attributed to customers who made first purchase of the brand
This measure calculates the percentage of revenue in the last year that is attributed to customers who made their first purchase of the brand in the same year. It is part of…
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Measure Spotlights|
Percentage of total annual marketing spending spent on business entity's website
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to a business entity's website …
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Measure Spotlights|
Percentage of total annual marketing spending spent on social media
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to social media (i.e…
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Measure Spotlights|
Percentage of total annual marketing spending spent on mobile applications
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to mobile applications. It is…
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Measure Spotlights|
Percentage of total annual marketing spending spent on traditional face-to-face contacts
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to traditional face-to-face…
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Measure Spotlights|
Percentage of total annual marketing spending spent on search engine marketing
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to search engine marketing. It is…
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Measure Spotlights|
Percentage of total annual marketing spending spent on other channels
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to other channels (i.e. other…
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Measure Spotlights|
Percentage of total annual marketing spending spent on indirect marketing
This measure calculates the percentage of total annual marketing spending (including advertising and trade spending if applicable) that went to indirect marketing (e.g.,…
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Number of IT FTEs that perform the process group "deliver and support information technology services" per $1 billion revenue
This measure calculates the number of full-time equivalent employees (FTEs) per $1 billion revenue dedicated to the process group "deliver and support information technology…
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Measure Spotlights|
Number of IT FTEs that perform the process group "deploy information technology solutions" per $1 billion revenue
This measure calculates the number of full-time equivalent employees (FTEs) per $1 billion revenue dedicated to the process group "deploy information technology solutions,"…
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Measure Spotlights|
Number of IT FTEs that perform the process group "develop and maintain information technology solutions" per $1 billion revenue
This measure calculates the number of IT full-time equivalent employees (FTEs) per $1 billion revenue that produce, develop and test new, enhanced, and improved solutions;…
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Measure Spotlights|
Average time in hours to resolve a service commitment disruption
This measure calculates the average number of hours it takes to resolve a service commitment disruption. A service commitment disruption refers to a situation where a Service…
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Measure Spotlights|
Percentage of business entity IT FTEs who perform the process group "develop and maintain information technology solutions"
This measure calculates the percentage of IT full-time equivalent employees (FTEs) who produce, develop and test new, enhanced, and improved solutions; enable services that…
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Measure Spotlights|
Percentage of total IT cost, excluding depreciation/amortization, allocated to process group "deliver and support information technology services"
This measure calculates the percentage of total IT cost, excluding depreciation/amortization, allocated to the process group "deliver and support information technology…
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Measure Spotlights|
Percentage of total IT cost, excluding depreciation/amortization, allocated to process group "deploy information technology solutions"
The measure calculates the percentage of the total IT cost, excluding depreciation/amortization, allocated to the process group "deploy information technology solutions,"…