Thriving in the Era of the Empowered: Josh Bernoff at APQC's 2010 KM Conference

 

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  • Type:
  • Published:
  • May 19, 2010
  • Author:
  • Josh Bernoff
  • Price:
  • Member: FREE
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In this full video recording from APQC's 2010 knowledge management conference, Josh Bernoff of Forrester Research discusses the increasing power of Web-savvy consumers, the ability of these individuals to communicate their positive and negative consumer experiences to large online communities, and how organizations need to adapt their marketing and customer service strategies in response.

Click here to view the slides from this presentation.

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