- July 10, 2014
- Kate Vitasek
- Member: FREE
For years, businesses have worked under the assumption that the goal of negotiation is simply to get the deal. Strategies and tactics have not focused on making sure the deal will provide sustained value in the future. More and more, business success depends on strategic relationships built for an ever-dynamic and interconnected world that will endure long after the deal is done.
In this presentation, Kate Vitasek, faculty, author, researcher, and innovator of the Vested business model, outlines a proven five-step approach to negotiating a relationship - not just the specific deal points.