How Cisco Overcomes Challenges with Innovating in New Markets
Cisco Systems Inc. creates solutions to help people connect, communicate, and collaborate. Cisco was featured as a best-practice organization in APQC's study Open Innovation: Enhancing Idea Generation Through Collaboration, which examined how successful organizations use open innovation to get products to market faster, deliver greater value to customers, and better manage costs. Cisco has adopted change management practices to help overcome challenges encountered when innovating in new markets.