Big Thinkers, Big Ideas: Eric Siegel



APQC Chairman of the Board Carla O’Dell spoke with Eric Siegel as part of the “Big Thinkers, Big Ideas” interview series. Siegel is founder of the Predictive Analytics World Conference series, is the Executive Editor of the Predictive Analytics Times and author of the award-winning book Predictive Analytics: The Power To Predict Who Will Click, Buy, Lie Or Die.

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