How Data and Process Simulation Can Achieve Operational Excellence

Port of Vancouver’s Canada Place Cruise terminal is located in the heart of downtown Vancouver’s waterfront and is the largest cruise terminal in Canada, generating a seasonal $1.6 billion of economic impact for the local economy. 

On a single peak day, more than 16,000 passengers embark and disembark three ships during a narrow time frame due to tide levels which determines whether a ship can safely pass under the Lions Gate Bridge. Merely a few extra seconds per passenger may result with severe departure delays, stressing the need for operational excellence.

The process improvement team at the Port of Vancouver developed a three-dimensional, object-oriented simulation of the Cruise Terminal to test potential operational and physical layout changes. These changes are aimed to maximize customer experience while ensuring operational efficiency and accommodating over one million passengers travelling through the terminal from May to September 2019. 

Join APQC and Port of Vancouver’s Luis and Erez for a webinar on Tuesday, April 23 at 1:00 p.m. They will share how to predict the outcomes of your organizations’ decisions with the support of powerful visual and analytical tools leveraging historical data, customer behaviors, and operational constraints to ensure a sustainable planning for the future.


  • Date: Tuesday, April 23
  • Time: 1:00 p.m. CDT
  • Duration: 1 hour
  • Cost: Complimentary
  • Speakers: Luis Lopez and Erez Iancu Ben Haim, Port of Vancouver