Most organizations collect information about their customers, but few know which data to rely on and how to use it. Best-practice organizations handle customer information differently from the average organization.

Organizations with successful innovation programs make the customer the boss. The most interesting idea will not work if customers do not see it as valuable.

What do customers really want?

Any organization that depends on its customers will say that it is customer-focused.

As global competition and customer demands intensify, the service delivered after the initial sale of a product is now what truly differentiates competitors from one another in today's increasingly service-driven ...

At one time, organizations considered employees their most valuable assets; however, most CEOs today will agree that the customer ranks highest-far above products, services, and employees.

A summary of secondary research providing organization examples, trends, best approaches and insights. Further information may be found within the articles cited.

Office Depot Inc., founded in 1986, is one of the world's largest sellers of office products and an industry leader in every distribution channel, including stores, direct mail, contract delivery, the Internet, and ...

Stryker Corporation is a leader in the worldwide orthopedic market and one of the world's largest medical device companies.

In 1837, John Deere founded the company that would come to bear his name.