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Results for: 3.4.6 Track customer management measures (x)
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Technology to Track Customer Profitability

APQC's perspective on best practices in Technology to Track Customer Profitability, featuring case examples from North Shore Credit Union, Wachovia, and Zippo Manufacturing.

Type: Best Practices and Business Drivers  Topics: Customer Value Analysis, Customer-focused Processes and Functions  Processes: 3.4.6 Track customer management measures, 3.0 Market and Sell Products and Services, 3.4 Develop and manage marketing plans 
  • Relevance: 52%
  • Member Price: FREE
Satisfied Employees Creating Satisfied Customers

APQC's perspective on best practices in Satisfied Employees Creating Satisfied Customers, featuring case examples from Taco Bell, Lands' End, Cisco Systems, Harrah's Entertainment, and Canadian Imperial Bank of ...

Type: Best Practices and Business Drivers  Topics: Customer Satisfaction, Customer-focused Processes and Functions  Processes: 3.4.6 Track customer management measures, 3.0 Market and Sell Products and Services, 3.4 Develop and manage marketing plans 
  • Relevance: 52%
  • Member Price: FREE
Reducing Cost-to-Serve

APQC's perspective on best practices in Reducing Cost-to-Serve, featuring case examples from Air Products and Chemicals, Caterpillar Financial, and Lands' End.

Type: Best Practices and Business Drivers  Topics: Customer Service, Customer-focused Processes and Functions  Processes: 3.4.6 Track customer management measures, 3.0 Market and Sell Products and Services, 3.4 Develop and manage marketing plans 
  • Relevance: 52%
  • Member Price: FREE
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