In this recorded excerpt from the February 2010 meeting of the AME/APQC Benchmarking Community of Practice, Gary Foster, CEO and general manager, Automation Engineering Corporation (AEC), discusses AEC’s journey to m ...

A summary of secondary research providing organization examples, trends, best approaches and insights. Further information may be found within the articles cited.

A summary of secondary research providing organization examples, trends, best approaches and insights. Further information may be found within the articles cited.

A summary of secondary research providing organization examples, trends, best approaches and insights about business intelligence. Further information may be found within the articles cited.

This presentation reveals key findings in the market insight study, three qualitative approaches to creating market insight, as well as payoffs and key success factors for market insight.

Find out why many leading organizations are changing their focus from the traditional four Ps (product, price, place, and promotion) to concentrating on the five Rs: relevance, receptivity, recognition, ...

John Elmer, subject matter expert, describes 13 key factors in new product success, the "fuzzy front end," market research inputs to the state gate process, benchmarking highlights from previous NPD studies, and the ...

Learn from best-practice organizations how to develop a competitive intelligence (CI) structure, mobilize resources to implement the CI program, create action-oriented products and services to improve the speed and ...

Learn how marketing research has improved new product development processes at leading-edge organizations in Marketing Research for New Product Development , the results of a consortium benchmarking study by ...