New Product Development: Embracing an Adaptable Process
Are you finding that moving from "well, that's a great idea," to "that idea contributed significantly to our second quarter revenues" is more challenging now than ever?
Operating within the new-world constraints of a rebounding economy with increased layoffs, higher turnover, and tighter budgets, organizations are anxiously working to get new products to market on time and on budget. It's time to update your organization's new product development process to ensure an increase in productivity without increasing costs.
Our upcoming study, New Product Development: Embracing an Adaptable Process, will focus on the crucial pieces involved in an efficient and effective NPD process: governance, the new product development process itself, technology enablement, and performance evaluation. As a participant, you will see examples of how organizations were able to fast-track new product projects based on risk and/or product type.
Download the full study proposal for more details around the scope of this study.
Selected Best practice partners
- Air Products and Chemicals Inc.
- Ashland Inc.
- BD (Becton, Dickinson and Company)
- Electro Scientific Industries (ESI)
- EXFO
STUDY OBJECTIVES
Participants will:
- take part in face-to-face site visits to understand how organizations successfully incorporate risk and flexibility into their new product development processes;
- learn how their organization fares on a number of NPD performance drivers and metrics through both quantitative and qualitative data collection; and
- adapt proven best practices, documented in the study's final report, to improve the management of their new product development process.
SUBJECT MATTER EXPERT
Dr. Scott J. Edgett, CEO, The Product Development Institute
Scott Edgett is the CEO and co-founder of both Product Development Institute and Stage-Gate International. He has spent more than 20 years researching and developing innovation best practices and working with organizations on product innovation. Edgett has extensive experience advising large multinational clients in a variety of industries, principally focusing on issues affecting innovation leadership and capability. He is credited with helping business executives and innovation professionals successfully implement world-class innovation processes that have generated outstanding results.
